Every Child Matters (ECM) was an initiative for England and Wales, that was launched in 2002, at least partly in response to the death of Victoria Climbié. It is one of the most important policy initiatives and development programmes in relation to children and children’s services of the last decade and has been described as a “sea change” to the children and families agenda. Its main aims were for every child, whatever their background or circumstances, to have the support they need to:

– Be healthy

– Stay safe

– Enjoy and achieve

– Make a positive contribution

– Achieve economic well-being

The Every child matters initiative underpins the way in which Sports Alive works and the curriculum it offers to the children and young people we work with.